We are glad to share that our Medical Director, Dr Bruna Sanader Vukadinovic, was invited to appear on the UK morning programme on Sky News to speak about sleep disorders and Attention Deficit Hyperactivity Disorder (ADHD).
Dr Bruna joined the Sky News morning show on Sky News, presented by Anna Jones and Kamali Melbourne, to provide expert insight into two of the most commonly misunderstood and under-recognised areas of mental health: chronic sleep problems and adult ADHD. Her invitation reflects her recognised expertise in behavioural sleep medicine and neurodevelopmental psychiatry, as well as her ability to communicate complex clinical topics clearly to a broad audience.
During the interview, Dr Bruna highlighted how widespread sleep disorders are in the UK, and how frequently they are dismissed as lifestyle issues rather than treated as legitimate medical conditions. She discussed insomnia, circadian rhythm disorders, and the impact of long-term poor sleep.
Dr Bruna explained that many adults with ADHD experience lifelong problems with falling asleep, racing thoughts at night, irregular sleep–wake patterns, and unrefreshing sleep. These difficulties are often present long before an ADHD diagnosis is made.
Throughout the segment, Dr Bruna focused on practical, clinically grounded messages for viewers. She emphasised the importance of properly assessing sleep difficulties and excluding underlying sleep disorders such as sleep apnoea, restless legs syndrome, parasomnias, and circadian rhythm disorders, rather than assuming insomnia alone. She encouraged individuals with long-standing sleep problems, or those who recognise themselves in descriptions of adult ADHD, to seek specialist assessment. Her contribution reinforced the value of specialist-led care that considers the whole person, including sleep, mental health, neurodevelopmental history, and daily functioning.
Dr Bruna Sanader Vukadinovic is a Consultant Psychiatrist with specialist training in sleep medicine and adult ADHD. She is the Medical Director of Private Psychiatry and has extensive experience working in both NHS and private settings. Her clinical work focuses on evidence-based, compassionate care, combining medical expertise with behavioural and psychological approaches.
Being invited onto Sky News reflects her standing as a trusted expert in her field and aligns with our mission to improve public understanding of sleep disorders and ADHD, reduce stigma, and promote effective, ethical treatment.
We are delighted to see her expertise shared on a national platform and to contribute to an important public conversation about sleep, ADHD, and mental health.
